January 25, 2021 5 min read

Why is it that so many people never succeed, while others completely dominate and build the life they've always dreamed of?

Most people will try to convince you that some people are just more lucky than others…

But anyone who has ever done anything impactful with their lives will say that’s bullshit.

Luck has nothing to do with it...

The process of becoming successful is extremely difficult.

The truth is … there is one skill that separates those who succeed from those who don’t.

It’s called mental fortitude.

WHAT IS MENTAL FORTITUDE?

Mental fortitude is all about executing under pressure.

It doesn’t matter what you have to do...

There will always be times when doing the things you need to do are not convenient...

And more difficult than they normally are.

It may be the absolute last thing you want to do…

Regardless of the conditions … you need to take care of what needs to get done.

Your ability to execute during the hard times will determine whether you’ll create the life you’ve always wanted…

Or end up settling for a mediocre life.

Some people will actually let external conditions dictate their entire existence.

They wander aimlessly through life…

Making excuses…

And spinning their wheels forever.

Then, there are other people who choose to live life on their own terms, instead of on life’s terms.

These people are in control.

They call the shots.

They carry through with their actions, and stick to their word regardless of the conditions.

Imagine if you were someone who:

Still went for that 5-mile run even though it was raining...

Wrote all of your emails for the day ... even though another project took an extra 2 hours you weren't planning on...

Stuck to your diet even at your favorite restaurant...

This is mental fortitude.

What kind of person would you be if you developed this skill?

What would your life look like?

HOW CAN YOU DEVELOP MENTAL FORTITUDE?

Developing mental fortitude is no easy task.

You have to get uncomfortable.

Challenging yourself is the only way you’ll ever be able to grow.

The best way to get mentally strong and develop mental fortitude is through 75 HARD.

75 HARD is my 100% FREE transformative mental toughness program that will help you develop the skills needed to be successful in anything you do.

This includes mental fortitude, grit, confidence, discipline, self-belief, and so much more…

75 HARD will force you to get uncomfortable, and train your brain to stay disciplined ... especially when you don’t feel like it.

Are there any easier ways or “shortcuts” to develop mental fortitude?

No.

You need to understand that mental fortitude is built in the moments when the last thing you want to do is work out...

Write another email…

Do the laundry…

Eat a healthy meal…

And anything else that is difficult or monotonous...

But you choose to do it anyway.

WHY IS IT IMPORTANT TO HAVE MENTAL FORTITUDE?

Having mental fortitude isn’t only important…

It’s required.

If you’re looking to build the life you’ve always dreamed of…

You must have mental fortitude.

Your life will change in ways you’d never imagine.

1. IT WILL HELP IN YOUR CAREER/BUSINESS

The first way mental fortitude can make a huge impact is in your professional life.

If you’re a mentally tough individual…

You’ll be willing to work harder…

Sacrifice more...

And develop yourself into a person of character and excellence.

Whether you're an employee or entrepreneur … you will stand out.

You will be conditioned to going above and beyond the workload that is “required” of you…

While also having higher standards than your competition...

Making you even more valuable.

2. GAIN TOTAL CONFIDENCE IN YOURSELF & YOUR ACTIONS

Most people don’t know what it takes to earn real confidence.

Here’s the truth...

Mental fortitude and confidence go hand-in-hand…

Because confidence is built by staying true to the words you tell yourself.

So, if you’re someone that has mental fortitude…

You can consistently keep those promises…

And prove to yourself through your actions that you’re capable of success.

You’ll develop confidence that is radiant and authentic.

3. LEARN TO MANAGE YOUR DAY MORE EFFECTIVELY & STAY PRODUCTIVE

If you’re someone with highly ambitious goals, and a fully-booked schedule every day...

Mental fortitude is essential.

It gives you the discipline to avoid procrastination and stay focused on the task at hand.

You’ll also waste less time on things that don’t have a significant meaning to you.

You can get a lot more done in one day than you think...

It doesn’t matter how much is on your plate.

We’re all given the same 24 hours…

But having mental fortitude will make you more effective in those 24 hours.

4. YOU’LL DEVELOP AMAZING AND FULFILLING RELATIONSHIPS

When your discipline, confidence, and the overall quality of your character is high...

You won’t tolerate distractions.

The people around you may begin to seem more annoying as you grow and develop.

You will also begin to grow apart from them…

Not because you did anything wrong...

It’s because you’re becoming a high-performing person who attracts high-performing people.

These new people in your life will truly care about you and your growth…

And more importantly, push you to get better.

These are the relationships that you’ve probably been looking for all along...

Connections that are stronger, and help accelerate you further toward your goals…

These are the most fulfilling relationships you can build.

5. LEARN TO BE HONEST WITH YOURSELF & BE SELF-AWARE

One other thing that mental fortitude will help shape within you ... is self-awareness.

As your standards increase, and you demand more of yourself…

You’ll establish a higher standard for how you should operate on a daily basis.

As soon as that standard begins to slip, you’ll recognize it…

Take a step back…

And have an honest conversation on how you can get back on track.

This will help you perform in all areas of your life…

And begin raising your personal standards even higher.

WHAT ELSE DO I NEED TO KNOW?

Now that you know how to build mental fortitude…

How it will help you succeed in your life…

And start to develop other skills like confidence, self-belief, grit, and discipline...

There is one thing you must understand…

Mental fortitude is a PERISHABLE skill.

Which means, if you don’t practice it…

It can go away.

So don’t let complacency creep in.

Stay uncomfortable.

Find the next struggle.

Keep demanding greatness of yourself.

Keep the promises you make to yourself.

This will help you build upon your mental fortitude.

You can even do 75 HARD, my transformative mental toughness program…

And go to war with complacency every day.

Remember: If you are ever going to accomplish the things you say you are going to do…

It’s going to require mental fortitude.



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