July 04, 2020 3 min read

First Edition of Andy Frisella’s 75 Hard Book Sells Out in 73 Minutes.

St. Louis, Missouri - July 4, 2020.  On July 2, 2020, Andy Frisella released his new book, 75 HARD: A Tactical Guide To Winning The War With Yourself. The release of the 75 Hard book was highly anticipated, with the book selling out in just 73 minutes after its release.

The 75 Hard book is a result of Frisella's hard work developing the 75 Hard program.  The 75 Hard program was created by Andy Frisella in March of 2019. As of the date of this article, over 100,000 people have completed 75 Hard, which Frisella describes as "a transformative mental toughness program."

Along with the release of the 75 Hard Book is the debut of the new 75 Hard App, which gives people who are doing 75 Hard an easy way to track and document their progress.

Frisella developed the 75 Hard program after spending over 20 years working to master his own mental toughness and overcome physical and mental obstacles he personally battled while building multiple 9 figure businesses from the ground up.

Frisella's goal with the 75 Hard program is to help people make the same permanent changes in their own lives, that he’s achieved through the 75 Hard program. Through building businesses and helping people from all walks of life, he noticed that a common problem among most people is their lack of mental toughness.  A lack of mental toughness shows itself as lack of discipline, lack of motivation, low self-esteem, in poor physical shape, and low self-confidence.  He says that permanent change starts on the inside, and mastering your own mental toughness is the key to achieving anything you want, while also overcoming your own struggles.

In the 75 Hard book, Frisella explains how & why he started the program. He also lays out every piece of the 75 Hard program in detail.  If you're considering doing the 75 Hard program, or you're already doing it, this book is a great place to start, giving you an in-depth explanation of the program, and exactly how it can help you.

Frisella has this to say about the book, "I guarantee if you follow the plan I lay out for you in this book, exactly as I tell you to do it, with zero compromises and no substitutions ... you and your life will never be the same."

Here’s some early reader feedback on the 75 Hard Book …

"The book was an easy read and straight to the point. I couldn’t put it down and found myself being engulfed in it more and more with every page I read. It has made me realize I need to start winning the battle with myself to win at life." – Cole

"Without a doubt one of the best personal development books I’ve ever read. Reading it is like having a conversation with a mentor about how to have a successful life. My kids will be getting copies of this book." – Eric R.

"This book is a very easy read. In one day I read half the book. It could definitely be read in a day. To me that’s valuable, because that will allow you to implement the tactics faster. I HIGHLY suggest everyone should read this book. If everyone could apply these tactics to their life, America would be a better place. I will continue to urge people to read the book and start this program. Andy has poured his heart into this (you can tell when you read the book), and he truly cares about the reader getting something out of it." – Alexianna

75 HARD: A Tactical Guide To Winning The War With Yourself is exclusively available on Andy Frisella's own website, AndyFrisella.com.  Click Here to get your copy.

You can learn More about the 75 Hard Program here.

HEAR MORE FROM ANDY:

#75HARD + #LIVEHARD: Winning The War Within & Unlocking Your Full Potential

If you're serious about improving and becoming the best version of yourself, the #LIVEHARD program and #75HARD are the exact tools you need to become unstoppable. In today's episode, Andy talks in-depth about the complete #LIVEHARD program, including #75HARD, and how you can get started today to crush it this year and beyond.



Also in Articles

What is Mental Toughness?
What is Mental Toughness?

April 23, 2024 8 min read

“You need to be mentally tough.”

“You need to be mentally strong.”

“Successful people all have that one thing that sets them apart from everybody else – mental toughness.”

We’ve all heard it before…

Read More
Person pushing heavy tire
The Ultimate Mental Toughness Exercises

March 04, 2024 9 min read

Mental toughness is a concept most people assume they know the meaning of ... but are almost always wrong.

They look at it as something that only certain people are “blessed” with.

They think of it as something that just isn’t possible for them … that they weren’t meant to be mentally tough.

As someone who once had these same beliefs … let me tell you something…

Mental toughness is absolutely obtainable...

Read More
What To Do When You Feel Like Giving Up On Your Goals
What To Do When You Feel Like Giving Up On Your Goals

February 15, 2024 6 min read

Every single one of us has gone through and will go through tough times.

It’s an unavoidable fact of life.

When we find ourselves in these tough times, it can be extremely difficult to maintain a positive outlook and attitude.

If you’re struggling right now, I want you...

Read More