Over the last 24 years of being in business...
I've had to make a lot of decisions.
Many times these decisions are extremely hard to make because of how I've personally felt about the situation.
But what I've come to recognize through these experiences is this...
Every single time I've made a decision that was influenced by my emotions...
It was the wrong choice.
If you truly care about making the best possible decision with an outcome that's beneficial for everyone...
You have to learn how to remove your emotions from the decision-making process.
I can't tell you how many people I've seen sink their entire business and life for this exact reason.
When you allow your personal feelings to distort the reality of the situation...
You can never make an educated or well-informed decision.
Push your feelings aside…
Evaluate the facts...
…and extract the truth.
If you do that, the best answer will always be clear.