When I talk to people who lead businesses…
A common problem they have is projecting their vision for the company…
…in a way that their employees clearly understand and fully buy into it.
As a result, they can’t get their employees to work with the passion and intensity needed to achieve the overall vision.
If that’s you, then you need to become a better communicator.
You can’t just tell your team where the company will be…
Or what the company is going to do as a whole.
You need to tell them where THEY WILL BE when this vision becomes a reality.
They must understand that with the growth of the company comes the growth of their own career & lives…
…and they must understand what that looks like for them moving forward.
If your employees don’t understand the big picture…
It’s probably because you didn’t show them where they fit in it.