Motivation Fades. This Doesn't
One of the best books I've ever read
I'm so glad I found Andy Frisella. I'm not even finished with this book yet and I'm already reaping the benefits, because the advice isn't theory you file away for later — it's stuff you start doing today.
What sets it apart is the standard it holds you to. There's no soft landing, no permission to negotiate with yourself. INTEGRITY is the name of the game: doing what you said you'd do, when you said you'd do it, whether or not anyone's watching and whether or not you feel like it. Pair that with a genuine commitment to excellence and you've got a framework that carries into every part of your life, not just the part you were trying to fix.
I've started implementing several of his strategies already and the shift has been noticeable. Next up is 75 Hard, and for the first time I feel properly equipped to take it on rather than hoping I'll white-knuckle my way through.
If you're tired of motivation that evaporates by Wednesday, read this.
Thank you, Andy.



