When you're in business, most of your revenue is generated by repeat customers. So it is not only important to gain customers, it is vitally important to keep them. You cannot think of customers as a one-time transaction; but rather think of them in terms of their lifetime value. In this episode of The MFCEO Project, Andy Frisella explains how to gain, maintain, and retain customers. Bottom line: if you want to move up in the world of business, you've got to learn how to follow-up and follow-through.
It's amazing to me how most people have an excuse for why they aren't winning. They have every tool, resource, and opportunity. But there's a factor in the way they think & how they operate that is going to ruin them. Our culture is cursed & the mindset of the majority is hellbent on mediocrity. As sick & tired as I am about all this, I can't stop caring, & I won't stop working to make sure that the people who really, truly want to succeed know the hard truth about what it's going to take to do that.